Normalized claim
Citizen journey duration: 90 minutes
The 90-minute journey began with a conversation
National Library Board and Singapore's Ministry of Digital Development and Information created the SG60 Heart & Soul experience to give citizens personalized stories for Singapore's 60th birthday. The project required real-time generation of high-fidelity video, customized audio, and face-fusion aging models while meeting low-latency and data-residency requirements. Google Distributed Cloud Connected was deployed at the edge and Gemini models in Vertex AI powered the digital concierge and personalized creative content.
Reported outcomes
Citizen journey duration: 90 minutes
Time & speed
Normalized claim
Citizen journey duration: 90 minutes
The 90-minute journey began with a conversation
The deployment supported immersive public engagement at scale without latency
Primary read
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NLB and MDDI deployed the region's first Google Distributed Cloud Connected setup with Accenture support. The edge infrastructure brought AI compute close to users for zero-lag delivery and local processing of biometric data. Gemini models in Vertex AI powered the digital concierge and creative generation. The system orchestrated a large ecosystem of agencies for the SG60 Heart & Soul experience.
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