Product discovery

Mystore, an ONDC ecommerce marketplace, uses Google Cloud AI to boost efficiency and connect millions of buyers and sellers.The platform automates product cataloging and approvals at scale for India’s small and medium-sized sellers, helping them create and maintain accurate listings.Mystore also uses AI for multilingual semantic search, conversational shopping, and support workflows across its seller and buyer experiences.

MystoreRetail

Moglix is an India-based industrial ecommerce platform that used Google Cloud Vertex AI to improve product search, automate product descriptions, answer customer questions, and help executives discover information faster.The implementation also used OCR to extract structured product data from PDFs and BigQuery to accelerate reporting and analysis.

MoglixRetail

Moglix rendered digital transformation and innovation for its clients with Google Cloud's Vertex AI, enhancing product searches, descriptions, data access, and efficiency to improve customer experiences.The company uses Vertex AI for unified natural-language search, automated product descriptions, chatbot responses, corporate information discovery, and OCR-based extraction from PDFs.

MoglixRetail

Shop Global, part of Thailand's Saha Group, implemented an AI-powered agentic and LLM search solution to replace keyword search with conversational and multimodal product discovery.The solution supports text and photo search, extracts product attributes, and uses user profile, session, trend, and weather context to generate hyper-personalized recommendations through a chatbot and dynamic results page.It is integrated into the LINE shopping experience as an AI Personal Shopper for personalized deals and in-app shopping, and supports Thai and English search at high event traffic.

Shop GlobalRetail

TwelveLabs developed breakthrough multimodal video AI foundation models, Marengo and Pegasus, that understand video as unified stories across sight, sound, and time, enabling powerful video search and analysis.To deploy these models at production scale, TwelveLabs leveraged AWS infrastructure, including Amazon Bedrock, Amazon SageMaker HyperPod for model training resilience, Amazon EKS for scalable model serving, EC2 G6e and P5 instances for inference, and Amazon S3 with S3 Vectors for unified storage and vector-based semantic search.This unified AWS platform supports petabyte-scale video indexing and sub-second search across billions of vector embeddings, delivering reliable, cost-efficient video intelligence at unprecedented scale.TwelveLabs' solution transforms massive unstructured video archives into searchable, analyzable assets, powering applications across media, advertising, manufacturing, and government sectors.

TwelveLabsTech & Comms

Polestar, a Swedish electric car brand, improved customer service efficiency by deploying an AI-driven assistant named CAIR. Built on Microsoft Azure OpenAI with Semantic Search and integrated into the company's Salesforce knowledge base, CAIR analyzes incoming queries, searches historical support cases and internal knowledge, and generates contextually appropriate responses. Human agents review and improve the AI’s answers over time, continuously enhancing quality and tone. The system has led to faster response times, increased customer satisfaction, and significant agent time-savings, positioning Polestar as a leader in AI-driven automotive customer experience innovation.

PolestarAutomotive

Toolstation, a UK-based retailer, improved product search accuracy across its website, app, contact center, and physical stores using Google Cloud's Vertex AI Search for Commerce.The challenge was customers struggling to find products due to synonyms, slang, and spelling errors, leading to lost sales and poor reviews.They migrated from a rule-based legacy search tool to an ML-driven Vertex AI Search that dynamically understands customer search terms and continuously learns from search behavior.Implemented search integration in contact centers and in-store tills to assist staff in finding products faster and more accurately.Results included reducing zero-result searches from 2% to 0.1%, a 10% higher click-through rate, 5% increase in search-based revenue, and improved customer loyalty.

ToolstationRetail

Walmart has expanded its generative AI search tool, allowing shoppers to search for products by themes and use cases on its app and website, powered by Microsoft Azure OpenAI Service.This innovation enables users to request themed product bundles instead of searching for individual items, such as all needed items for a football watch party.The generative AI tool leverages natural language processing to return a selection of relevant products from different categories, improving the user experience.Walmart has invested in automation across warehouses and revamped its app and site to capitalize on AI-driven efficiency.Additionally, the retailer launched 'My Assistant', a generative AI-powered tool for workforce productivity, helping employees create drafts and summarize documents.'My Assistant' supports operations in 11 countries with multi-language capabilities, reducing manual workload and increasing efficiency.Walmart also showcased advancements in AI-powered cart scanning at Sam’s Club and expanded its technology ecosystem with drone delivery initiatives.The project is part of Walmart's broader strategy to drive engagement, boost sales, and scale operational improvements using automation and generative AI.The global rollout indicates a commitment to a data-driven, scalable approach in retail operations.Implementation highlights included a keynote at CES 2024 by Walmart and Microsoft leadership, underlining strategic partnership and technological leadership.

WalmartRetail

Walmart implemented Microsoft Azure OpenAI Service to create a Generation AI-powered search feature within its shopping app. The feature utilizes advanced natural language capabilities to analyze contextual customer queries, delivering more precise and relevant product recommendations. This advancement aims to redefine the shopping experience by providing a user-friendly, intelligent interface that adapts to individual customer needs.

WalmartRetail

Newsweek, a global news publisher, replaced its static keyword-based onsite search with an AI-enabled conversational search experience to improve content discovery and reader engagement.The solution supports natural-language queries, surfaces articles and videos with summaries, trending queries, and related recommendations, and translates results into seven languages using Gemini.

NewsweekTech & Comms

Blackcircles, a UK-based online tire retailer, revamped customer experience and operational processes using Google Cloud AI technologies including BigQuery, Cloud Storage, Cloud Run, Vertex AI, Gemini models, Dialogflow CX, and Vertex Search for commerce.

BlackcirclesRetail

Plateer, a Korea-based ecommerce and AI marketing platform, aimed to improve product search relevance, personalization, and generative AI-based customer experience.Plateer built Groobee, an AI marketing solution leveraging Google Cloud AI technology including Vertex AI, Gemini 1.5 Flash, BigQuery, Vertex AI Search, Cloud Run, and Cloud Storage.Groobee analyzes purchasing patterns, integrates image-text understanding with Imagen model, and provides real-time inference with BigQuery and Vertex AI analytics.Implementation enabled generative AI search with Gemini, improved search accuracy, personalized shopping experience, and faster, cost-effective AI model responses.The solution resulted in better product discovery, enhanced personalization, rapid AI service deployment in two months, and smooth data analytics integration on Google Cloud.

Central Retail Group in Thailand aimed to reduce product order completion time, accelerate product description creation, and improve product search with visual AI.The company developed Gemini-powered multilingual AI chatbots for recipe and order assistance, automated product description generation using Vertex AI large language models, and integrated visual search for better product discovery.The solution streamlined workflows for personal shoppers and enhanced customer shopping experiences through AI-driven visual search and linguistic understanding.

Central Retail GroupRetail