Normalized claim
Production time: 79% decrease
from three weeks to five days
GCPEvidence: Medium50/100
Loop Earplugs: multimodal creation workflow using Gemini images and Veo video to generate marketing creatives
Use case typeCloud renderingUpdated Jun 23, 2026
Loop Earplugs built an AI-assisted video production workflow using Gemini 2.5 Flash image generation and Veo 3 video generation to create consistent marketing creatives. The workflow isolates characters and products and transposes them into different settings while preserving visual identity, fitting into the company’s existing creative process for rapid testing of multiple narrative angles. The implementation reduced production time, lowered cost, and improved marketing completion rates.
- Organization
- Loop Earplugs
- Industry
- Other
- Location
- Belgium
- Published
- June 2026
Reported outcomes
Production cost: Approximately 79% lower
Cost savings
Catalog median for cost savings deployments: −40% across 171 reported metrics. Compare benchmarks →
Why do we believe this?Outcome claims, sources, and evidence checks
Normalized claim
Production cost: 79% decrease
the production cost fell to around 15,000 euros, a saving of 79%
Normalized claim
Completion rate on long formats: 95% increase
recorded a completion rate of nearly 95% on long formats
Normalized claim
Completion rate on 15-second versions: 98% increase
up to 98% on fifteen-second versions
Why do we believe this deployment?Customer identity, provider attribution, maturity, and source checks
- Customer
- Loop Earplugs
- Provider
- GCP
- Maturity
- Unknown
- Linked source
- Google Cloud Customer Stories
No explicit deployment-stage evidence found.
Customer identity supportedSource describes one deploymentMaturity evidence evaluated
Primary read
Use case focus
Showing 2 of 2
- 1Cloud rendering
- 2Workflow automation
- Built an AI-assisted video production workflow using Gemini 2.5 Flash to generate consistent visuals and Veo 3 to create coherent video scenes.
- Integrated the models into the creative process to pre-test multiple creative directions while preserving character and product continuity.
Technologies
- Cut production cost to around 15,000 euros, a 79% saving.
- Achieved nearly 95% completion rates on long formats and up to 98% on 15-second versions.
Sources & evidence1
Evidence: Medium50/100Evidence strength
- Customer explicitly identified
- Primary source available
- Quantified outcome available
- Technical implementation details available
Type: Customer StoryPublished: Jun 23, 2026Publisher: Google CloudEvidence: PrimaryConfidence: High
AI-generated summary. Verify important details with the linked sources before relying on this case.
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