Loop Earplugs: multimodal creation workflow using Gemini images and Veo video to generate marketing creatives
Use case typeCloud renderingUpdated Jun 23, 2026
Loop Earplugs built an AI-assisted video production workflow using Gemini 2.5 Flash image generation and Veo 3 video generation to create consistent marketing creatives. The workflow isolates characters and products and transposes them into different settings while preserving visual identity, fitting into the company’s existing creative process for rapid testing of multiple narrative angles. The implementation reduced production time, lowered cost, and improved marketing completion rates.
- Organization
- Loop Earplugs
- Industry
- Other
- Location
- Belgium
- Published
- June 2026
Reported outcomes
+98%
completion rate on 15-second versionsOther quantified impact
−79%production time−79%production cost+95%completion rate on long formats
Strategic outcomes
Speed & agilityEnabled rapid creative experimentationCost efficiencyMade premium video production accessible at much lower costOther strategic outcomeCreated a stable multimodal production flow
Primary read
Use case focus
Showing 2 of 2
- 1Cloud rendering
- 2Workflow automation
Expensive, slow creative production cycles for video marketing limited rapid testing of new markets and narrative angles.
- Built an AI-assisted video production workflow using Gemini 2.5 Flash to generate consistent visuals and Veo 3 to create coherent video scenes.
- Integrated the models into the creative process to pre-test multiple creative directions while preserving character and product continuity.
Technologies
- Reduced production time from three weeks to five days.
- Cut production cost to around 15,000 euros, a 79% saving.
- Achieved nearly 95% completion rates on long formats and up to 98% on 15-second versions.
Sources & evidence1
Groundedness: 5/5Type: Customer StoryPublished: Jun 23, 2026Publisher: Google CloudEvidence: PrimaryConfidence: High
AI-generated summary. Verify important details with the linked sources before relying on this case.
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