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Implementation

Build vs Buy vs Compose

Across 2,839 classified AI deployments, 72% are built custom (pro-code), 9% buy off-the-shelf, and 10% compose with low-code. Compare the build approach for every use-case type.

Data as of Nov 10, 2026
Dataset details
Revision
dsr-fc53bf0883afdfe4
Canonical records
3,963
230Use case types
Show metrics
Cases classified
2,839

73% of 3,887

Build
72%

custom / pro-code

Buy
9%

off-the-shelf

Industry

The whole corpus

Most AI gets built, not bought.

72% of 2,839 documented deployments are engineered custom — only 9% adopt an off-the-shelf assistant, 10% compose with low-code, and 8% blend approaches.

Build72%Buy9%Compose10%Mixed8%

230 use-case types · 2,839 of 3,887 cases classified (73%)

The trend

Is the mix shifting?

Share of classified deployments by publish quarter · Build + Buy + Compose + Mixed = 100%

Building is pulling further ahead. Build rose from 75% of classified deployments in Q1 2021–Q4 2021 to 84% in Q4 2025–Q3 2026.

0%25%50%75%100%Build 86%Mixed 9%Buy 3%Compose 2%Q1 21Q3 21Q1 22Q3 22Q1 23Q3 23Q1 24Q3 24Q1 25Q3 25Q1 26Q3 26
BuildBuyComposeMixed

Quarters with under 25 classified deployments aren't charted.

Where buying & composing win

Off-the-shelf buying and low-code composition concentrate in a handful of use-case types — Legal practice management is the most bought at 100%. Everything else still leans heavily custom.

Use-case types with at least 10 cases, ranked by each approach's share of classified cases.

Build vs buy × autonomy

Are agentic workloads built or bought?

Packaged (buy + low-code) share of each type's implementations vs. share that run agentic · Select a dot to inspect it.

The most-bought category, business process automation (62.7% packaged), runs only 20% agentic — while the most-agentic, automotive operations automation (83.8% agentic), stays mostly custom-built. Autonomy skews toward building.

0%25%50%75%018365371corpus average · 30% agenticCustom-built agents: Lower Packaged (buy + low-code) share of implementations and higher Share of deployments that are agentic.Custom-built agentsPackaged agents: Higher Packaged (buy + low-code) share of implementations and higher Share of deployments that are agentic.Packaged agentsOff-the-shelf assistants: Higher Packaged (buy + low-code) share of implementations and lower Share of deployments that are agentic.Off-the-shelf assistantsCustom pipelines: Lower Packaged (buy + low-code) share of implementations and lower Share of deployments that are agentic.Custom pipelinesPackaged (buy + low-code) share of implementationsShare of deployments that are agentic

+3 labels hidden for clarity. Hover or focus a dot for details.

Packaged share is over cases with a classified approach (~2 in 3); "agentic" reflects our per-case classifier, not vendor self-description. Showing the 20 highest-volume types with at least 25 cases and a dozen classified approaches. Packaged split at the corpus average (19.3%).

Who builds it

Which use cases still need an implementation partner?

Packaged (buy + low-code) share of each type's implementations vs. share of deployments naming a delivery partner · Select a dot to inspect it.

Clinical documentation leans on integrators the most: 13.8% of its deployments name a delivery partner, against 8.7% across the corpus. At the other end, risk assessment is mostly packaged (21.2%) and only 6.2% partner-led, so buyers largely roll it out themselves.

0%018365371corpus average · 8.7% partner-ledIntegrator-built: Lower Packaged (buy + low-code) share of implementations and higher Share of deployments naming a delivery partner.Integrator-builtPartner-implemented products: Higher Packaged (buy + low-code) share of implementations and higher Share of deployments naming a delivery partner.Partner-implemented productsSelf-serve products: Higher Packaged (buy + low-code) share of implementations and lower Share of deployments naming a delivery partner.Self-serve productsIn-house engineering: Lower Packaged (buy + low-code) share of implementations and lower Share of deployments naming a delivery partner.In-house engineeringPackaged (buy + low-code) share of implementationsShare of deployments naming a delivery partner

+2 labels hidden for clarity. Hover or focus a dot for details.

Partner-led means the public evidence names at least one delivery partner other than a cloud provider. First-party vendor posts under-report partners, so treat it as a floor. Packaged share is over cases with a classified approach. Showing the 20 highest-volume types with at least 25 cases. Splits at the corpus average (19.3% packaged).

By industry

Who buys vs builds

Each industry's Build / Buy / Compose / Mixed mix, ranked by buy + compose share

Legal leans hardest on ready-made AI — 35% of its 66 classified deployments buy off-the-shelf or compose with low-code — while Agriculture engineers 86% custom.

BuildBuyComposeMixed

% = buy + compose share of classified deployments · industries with at least 25 classified.

Min. cases
Sort
Customer service automation
213 casesBuild 63%
AI platform
137 casesBuild 73%
Workflow automation
137 casesBuild 55%
Predictive maintenance
131 casesBuild 88%
Claims automation
105 casesBuild 77%
Agriculture optimization
89 casesBuild 87%
Patient engagement
81 casesBuild 78%
Risk assessment
81 casesBuild 73%
Clinical documentation
80 casesBuild 53%
Cloud migration
77 casesBuild 89%
Compliance automation
76 casesBuild 54%
Intelligent document processing
71 casesBuild 81%
Automotive operations automation
68 casesBuild 72%
Document automation
67 casesBuild 81%
AI development platform
66 casesBuild 88%
Business process automation
65 casesCompose 57%
Fraud detection
61 casesBuild 90%
Customer personalization
55 casesBuild 82%
Customer support automation
54 casesBuild 52%
Energy operations automation
46 casesBuild 55%
Infrastructure modernization
44 casesBuild 92%
Employee productivity
43 casesBuy 48%
Data platform modernization
42 casesBuild 97%
Contact center modernization
41 casesBuild 52%
IT operations
39 casesBuild 81%
Healthcare workflow automation
38 casesBuild 69%
Industrial inspection
37 casesBuild 93%
Manufacturing quality monitoring
36 casesBuild 70%
Shopping recommendations
36 casesBuild 68%
Content generation
33 casesBuild 93%
Customer experience analytics
33 casesBuild 88%
Workflow orchestration
33 casesBuild 71%
Retail analytics platform
32 casesBuild 100%
Supply chain optimization
32 casesBuild 62%
Conversational support
31 casesBuild 76%
Legal document automation
31 casesBuild 71%
Operations optimization
31 casesBuild 87%
Code assistant
30 casesBuild 58%
Medical document automation
30 casesBuild 91%
Student support
29 casesBuild 37%
ⓘ How this is measured

Each documented deployment is classified by how it was built: Build (custom / pro-code engineering — bespoke pipelines, SDKs such as Azure AI Foundry, Vertex AI or Amazon Bedrock), Buy (an off-the-shelf assistant or copilot adopted as the main solution), Compose (low-code / no-code tooling such as Copilot Studio, Power Platform or n8n), or Mixed when more than one applies.

Per-type percentages are shown over classified cases. Sorting by cases stacks each row's four approaches into one 100% mix bar; sorting by an approach (Build, Buy or Compose) tints that share column and switches the bar to a single left-anchored meter for it, so the list reads as a ranked staircase. Deployments whose write-up doesn’t describe the build approach are left unclassified and reported as the “% classified” coverage figure, not forced into a bucket.

The trend chart buckets classified deployments by publish quarter and plots each approach’s share of that quarter. Quarters with fewer than 25 classified deployments aren’t charted (the sparse early tail of old publish dates), and the in-progress quarter is marked with an asterisk while it fills. The “shifting?” comparison pools the first and last four completed quarters, so a single thin quarter can’t swing it.

“Who buys vs builds” groups classified deployments by each case’s industry and ranks industries by their combined buy + compose share — the fraction adopted off-the-shelf or assembled with low-code rather than engineered custom. Industries with fewer than 25 classified deployments are left out rather than charted on a thin sample.