GCPEvidence: Medium50/100

New Aim case study | Google Cloud

New Aim (Retail & Consumer, Australia) needed improved ecommerce platform availability and faster incident response after its previous infrastructure service provider exited the market. The company also planned AI-driven insights for pricing, market trends, and product listing optimization. New Aim migrated key systems to Google Cloud and runs its supply chain and ecommerce data workloads on BigQuery. It is building its AirOxy. AI analytics platform to enable generative AI models through Vertex AI Model Garden for business insights and supplier-input product build generation.

Organization
New Aim
Industry
Retail
Location
Australia
Published
January 2024

Reported outcomes

Availability: 97% to 99%

Risk, reliability & safety

Incident response time: 15 minutes

Catalog median for risk, reliability & safety deployments: +50% across 15 reported metrics. Compare benchmarks →

Why do we believe this?Outcome claims, sources, and evidence checks

Normalized claim

Availability: 97-99% increase

Google CloudJan 1, 2024Customer storyExplicit claimMedium evidence strength

availability from 97% to 99%

Normalized claim

Incident response time: 15 minutes

Google CloudJan 1, 2024Customer storyExplicit claimMedium evidence strength

reducing response times from hours to just 15 minutes

Why do we believe this deployment?Customer identity, provider attribution, maturity, and source checks
Customer
New Aim
Provider
GCP
Maturity
Unknown
Linked source
Google Cloud

No explicit deployment-stage evidence found.

Customer identity supportedSource describes one deploymentMaturity evidence evaluated

Primary read

Use case focus

Showing 3 of 3

  • 1Ecommerce AI
  • 2Data Analytics
  • 3Infrastructure Modernization
  • Migrated warehouse and order management systems and Dropshipzone to Google Cloud infrastructure.
  • Runs the internal supply chain management platform, AimCore, on BigQuery to analyze product sourcing, logistics, and warehousing data.
  • Working with Vertex AI Model Garden to enable generative AI models in the AirOxy.AI platform.
  • Using Google Cloud AI services to capture supplier information and stitch together product builds.
AI capabilities position the business to improve pricing, market trend analysis, image optimization, and product build workflows.
Architecture

New Aim migrated warehouse and order management systems and Dropshipzone to Google Cloud infrastructure using Compute Engine, Anthos, Cloud SQL, Firestore, Cloud VPN, Cloud Armor, Local SSD, and Persistent Disk, with AimCore running on BigQuery. The company is working with Vertex AI Model Garden for generative AI capabilities in its AirOxy.AI platform.

Sources & evidence1
Evidence: Medium50/100Evidence strength
  • Customer explicitly identified
  • Primary source available
  • Quantified outcome available
  • Technical implementation details available
Type: Customer StoryPublished: Jan 1, 2024Publisher: Google CloudEvidence: PrimaryConfidence: High

AI-generated summary. Verify important details with the linked sources before relying on this case.

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