Normalized claim
Cost: 15% decrease
15% reduction in retail operational costs.
Last evidence check: Jul 22, 2026
Tracer and Verofax revolutionize food waste management
Use case typeIntelligent waste managementUpdated Jun 13, 2026
Tracer, a company based in Sharjah, UAE, in collaboration with Verofax, developed a food waste prevention platform built on Microsoft Azure. The platform integrates smart serialization and traceability technology, offering enterprises a powerful method to improve inventory oversight. The solution connects manufacturers, retailers, and consumers to address the global issue of food waste, benefitting from real-time decision-making and automated enterprise processes. Using Verofax's suite hosted on Azure, the platform guarantees data privacy, seamless integration with Dynamics 365, and operational savings by automating decision points for food nearing expiration.
- Organization
- Tracer
- Industry
- Consumer & Food
- Location
- United Arab Emirates
- Published
- May 2025
Reported outcomes
−15%
costCost savings
Strategic outcomes
Customer experience & trustIncreased customer satisfaction and loyaltyNew product / capabilityLaunched food waste prevention platformBetter decisions & insightEnabled real-time decision-makingCost efficiencyReduced retail operational costs
Catalog median for cost savings deployments: −40% across 177 reported metrics. Compare benchmarks →
Why do we believe this?Outcome claims, sources, and evidence checks
Why do we believe this deployment?Customer identity, provider attribution, maturity, and source checks
- Customer
- Tracer
- Provider
- Microsoft
- Maturity
- Production
- Linked source
- Microsoft
Using Verofax's suite hosted on Azure, the platform guarantees data privacy, seamless integration with Dynamics 365, and operational savings by automating decision points for food nearing expiration
Customer identity supportedSource describes one deploymentMaturity supported
Primary read
Use case focus
Showing 3 of 3
- 1Food waste management
- 2Inventory automation
- 3Traceability
- Around 931 million tons of food waste is produced annually, with 13% attributed to the retail industry.
- Retailers struggle with siloed ERP systems and limited insight for managing perishables.
- High operational costs reaching up to 15% for managing fresh groceries in certain categories.
- Need for engaging and personalized promotions to connect brands, retailers, and consumers effectively.
- Tracer developed a food waste prevention platform hosted on Microsoft Azure.
- Implemented Verofax's serialization and traceability technology for inventory automation.
- Integrated seamlessly into Dynamics 365 to maintain enterprise data security.
- Introduced real-time analytics for smarter decision-making to reduce food loss.
- Optimized supply chain management with Verofax's blockchain-based intelligent applications.
Technologies
- 15% reduction in retail operational costs.
- Increased customer satisfaction and loyalty with personalized offerings.
- Empowered consumers to prioritize freshness and sustainability.
- Enabled manufacturers to proactively discount products nearing expiration.
- Streamlined inventory workflows through process automation.
Architecture
The solution leverages Verofax's blockchain-based application hosted on Microsoft Azure for intelligent serialization and traceability. It seamlessly integrates with Dynamics 365, enabling real-time analytics for enterprise-level inventory automation. Products nearing expiration are flagged, automating consumer offers and operational workflows.
Implementation partners1
Sources & evidence1
Evidence: High75/100Evidence strength
- Customer explicitly identified
- Deployment status explicitly supported
- Primary source available
- Quantified outcome available
- Technical implementation details available
- Recent evidence check available
- Last evidence check: Jul 22, 2026.
Went darkLost public footprint
The cited source is no longer reachable and the organization has no newer case. Not a claim the system was discontinued.
- Cited source last checked Jun 12, 2026 — broken (1/1 broken).
Measures whether this deployment's public evidence persists — not whether the system is still in production.
Type: Customer StoryPublished: May 6, 2025Publisher: MicrosoftEvidence: PrimaryConfidence: High
Primary source (unavailable)
AI-generated summary. Verify important details with the linked sources before relying on this case.
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