Plateer

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Plateer has 2 source-linked AI deployments documented in AIUseCaseHub, across 1 industry and 1 country. Key partners include Bespin Global.

Use Cases

Industries

Countries

Hyperscaler mix

See whether Plateer's cases are powered by Microsoft, AWS, GCP, or multiple providers.

How Plateer builds AIBuild, Buy & Compose — what they mean
Build — Custom, pro-code engineering — bespoke pipelines and SDKs (e.g. Bedrock, Vertex AI).
Buy — An off-the-shelf assistant or copilot, adopted as the main solution.
Compose — Low-code / no-code assembly (e.g. Copilot Studio, Power Platform, n8n).
Mixed — A combination of more than one of the above.

Build / Buy / Compose across this company's documented cases

100%

BuildBuyComposeMixed

2 of 2 cases classified (100%) · Compare all use-case types

Use case portfolio

Use case types at Plateer

Customer personalization leads with 1 of 2 documented cases; 2 distinct types appear across the visible portfolio.

Ranked by documented casesShare of visible cases

Browse type directory

Evidence persistence

1 of 1 judgeable case is still publicly referenced · 1 show the organization expanding AI use.

Durability of public evidence, not whether systems remain in production. How this is measured →

Technology snapshot

What Plateer uses across visible cases

Computer Vision appears in 2 of 2 indexed cases; 8 named technologies are mentioned, led by Vertex AI.

Capability mix

Computer Vision100%

Technologies mentioned

Vertex AI2 BigQuery1 Cloud Run1 Cloud Storage1 Gemini1 Gemini 1.5 Flash1 Imagen on Vertex AI1 Vertex AI Search1

All Use Cases (2)

GCP

Plateer / Groobee: Vertex AI + Gemini powering AI-driven e-commerce marketing and personalized search

Plateer’s Groobee platform uses Google Cloud Vertex AI and Gemini to improve product discovery and personalized shopping experiences.The solution analyzes consumer data to infer intent, uses Gemini to interpret query context, and uses Imagen on Vertex AI to understand product images and turn image content into searchable text features.By combining text and vector search, Groobee can return highly relevant results for complex queries such as gift-finding scenarios.

RetailMay 2026

Vision

GCP

Plateer Enhances Ecommerce Search and Personalization with Google Cloud Vertex AI and Gemini

Plateer, a Korea-based ecommerce and AI marketing platform, aimed to improve product search relevance, personalization, and generative AI-based customer experience.Plateer built Groobee, an AI marketing solution leveraging Google Cloud AI technology including Vertex AI, Gemini 1.5 Flash, BigQuery, Vertex AI Search, Cloud Run, and Cloud Storage.Groobee analyzes purchasing patterns, integrates image-text understanding with Imagen model, and provides real-time inference with BigQuery and Vertex AI analytics.Implementation enabled generative AI search with Gemini, improved search accuracy, personalized shopping experience, and faster, cost-effective AI model responses.The solution resulted in better product discovery, enhanced personalization, rapid AI service deployment in two months, and smooth data analytics integration on Google Cloud.

RetailMay 2023

Vision

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